About the role
We are looking for a self-motivated and talented communications and content manager to lead our external and internal communication efforts working with senior leadership. In this position, you will oversee the development and execution of the communication and content strategy of the business and ensure QCIC are producing high-quality content that engages clients and builds brand recognition whilst also contributing to business culture and employee engagement.
You will work alongside senior leadership to manage and deliver the communication and content efforts, ensuring that the business is creating informative quality content across earned and owned channels from social content, case studies and blogs, through to press releases, articles, and media opportunities sharing our company’s brand, products and services. In addition, you will plan internal communications and processes, building an open and positive culture.
The ideal candidate will be an excellent communicator, with impressive presentation and leadership skills. You will work closely with senior leadership on strategic decisions to engage with various stakeholders throughout the business helping to align teams to QCIC’s brand and goals.
What you will do
- Work with senior leadership to develop the company’s communication plan and strategy both internally and externally, including the development of the company’s ‘voice’ that represents our branding and our values
- Develop and implement effective communication strategies that build customer loyalty programs, brand awareness, and customer satisfaction
- Create informative and engaging posts, thought leadership articles, newsletters, and related marketing materials and present on the website
- Develop and manage relationships with relevant external parties
- Oversee preparation of detailed media activity and progress reports
- Manage the marketing comms output, assisting with planning and managing the design, content, and production of all marketing materials either inhouse or via freelance support as required. Supervise projects to guarantee all content is publication-ready
- Respond to communication-related issues promptly
- Ongoing content maintenance of the company website (WP Elementor)
- Establish strong working relationships with the stakeholders across various business units, proactively seeking their input and ensuring that communication and engagement efforts align with their strategic goals
- Manage internal communication channels, both administrative and technical, working closely with other contributing departments including HR
- Create and maintain plans for the delivery of communications, engagement activities, and events internally
- Ensure internal communication messages are consistent across all mediums and for different departments of the organisation
- Develop and execute a content strategy that includes SEO and keyword optimisation to increase visibility and engagement
- Oversee the creation of content that is not only engaging but also optimised for search engines, using best practices in SEO and keyword strategy
- Manage social media platforms, specifically LinkedIn, to enhance our online presence and engagement. Aim is to continue to grow our subscriber base and promote QCIC as thought leaders through this platform
- Develop and execute email marketing campaigns, including building and writing emails using platforms such as Mailchimp or SFMC/Hubspot
- Conduct PR outreach to trade publications to garner digital backlinks with SEO value
What we are looking for
- Bachelor’s degree in communications, public relations or relevant field
- A minimum of 5 years’ experience in a similar role
- Experience of working in a similar industries or sectors: security, information technology or consulting would be advantageous
- Experience of managing small teams and stakeholders including senior leadership.
- Proven experience creating targeted content and setting KPIs for recommendations for future content
- Strong knowledge of communication practices and techniques
- Experience of managing the maintenance of a website and SEO (WP Elementor)
- Experienced in Google Analytics (or similar) and pay-per-click campaigns advantageous
- Excellent project management skills, including organising, prioritising and tracking all phases of a project
- Excellent interpersonal and communication skills, both written and verbal
- Flexible, patient and proactive approach to work and an ability to work to deadlines
- Excellent organisational and leadership abilities
- Passion and creativity with a desire to drive a business area
- Experience in a fast moving, rapidly growing environment is advantageous
- Experience in a global organisation is important and exposure to UK and US markets desirable
- Proven experience in managing and leveraging social media platforms, particularly LinkedIn, for business growth
- Experience in developing and executing email marketing campaigns, with proficiency in Mailchimp or similar platforms such as SFMC/ Hubspot
- Experience in PR outreach to trade publications to garner digital backlinks with SEO value
- Competency using Microsoft Office products
NB: The successful candidate will be required to pass our security screening procedures.
